Independent trade publication

Store Floor

Numbers for the selling floor. Real costs, load ratings, and timelines for anyone fixturing or building out a retail space in the US — not manufacturer marketing.

How the site is organized

Six sections, one job each. Pick the lane that matches what you need today — then follow the reading path if you want the full arc.

First four pieces in the path

Foundations before fixtures. Live titles link through; the rest open as they publish — the full order lives on Start here.

Full reading path →
  1. 1
    What Is Shopfitting? A US Translation Guide

    US vocabulary map if you landed on UK or Australian terms.

  2. 2
    Complete retail store buildout guide

    Lease to opening — the decisions that blow the budget.Opens with the guide library.

  3. 3
    What a retail buildout actually costs

    Cost ranges with assumptions, not a contact form.Opens with the guide library.

  4. 4
    Slatwall 101

    Panels, ratings, and when slatwall is the wrong choice.Opens with the guide library.

Templates you can use today

Working files — not lead magnets. Download straight from here or browse the full set.

All templates →

From the glossary

Six terms that show up in every quote and shop drawing. Full glossary on the next page.

Open glossary →
Bay
One section of a fixture run between two uprights, typically 36" or 48" wide. Floors are usually planned in bays.
Decompression zone
The first 5–15 feet inside the entrance. Customers adjust here and largely don’t see merchandise — don’t put must-sell product in it.
Buildout
US term for turning a bare or existing space into a finished trading store. UK/AU speakers usually say shopfitting.
Cash wrap
Checkout counter assembly: transaction surface, POS, bagging, impulse merchandising, and usually returns.
Cap (end cap)
Display at the end of a gondola run — highest-traffic, highest-value position on most floors.
CRI
Color Rendering Index, 0–100. Apparel and cosmetics want 90+ so product color reads true on the floor.

Latest from the desk

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Primary sources we cite

Outbound links to codes and institutions — not fixture catalogs. Full list on the sources page.

All primary sources →

How we work

Independent editorial. We cite primary sources, disclose commercial relationships, and do not sell rankings or placement. Claims are labelled by type — code, manufacturer spec, measured, or practitioner estimate.